Meet FranBubbie (Franchise Grandmother)
Lori Shaffron, Senior Director of Franchise Sales of Rita’s Italian Ice, has been in the world of franchising since 1989.. Lori loves franchising, networking, mentoring, and volunteering. And it shows. Everyone knows the FranBubbie of Franchising. A term of endearment Brad Fishman, of Fishman PR coined. It became official when Edith Wiseman, of FranData gifted Lori with her very own FranBubbie t-shirt.
Like many Bubbies, Lori is strong-willed, unabashedly opinionated, and tender-hearted. If ever there was someone who could wear all the hats within a franchise organization it is Lori. From marketing to operations, to finance, to training and beyond, Lori has done it all. But her true bailiwick is franchise development.
Listen to the adventures of Lori Shaffron on this episode of The Franchise Woman podcast.
Meet Lori Shaffron
Lori Shaffron has spent over 40 years in the franchise industry. Today Lori serves as the Senior Director of Franchise Sales for Rita’s Franchise Company; January 2004 to March 2018 she was Vice President of Sarah Adult Day Services in Canton, Ohio; April 2002 to December 2003 she was Vice President of Development for Kiddie Academy and from December 1989 to December 2003 she served as Senior Vice President of Rent-A-Wreck Car Rental. Lori was a franchisee with Ugly Duckling Rentals. Ms. Shaffron has been involved with the IFA since 1989. She has spoken on many panels and is also involved with the Women in Franchising Committee. Lori has sat on the Membership Committee for many years and currently serves as the secretary of the committee. Franchising is in Lori’s blood.
Learn more about Lori Shaffron
Learn more about Rita’s Italian Ice