Elizabeth (Liz) Roberts, multi-unit franchisee with Pure Barre joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.
Liz is an athlete. She played competitive softball, basketball, soccer, rugby and ice hockey in high school and college. In each she excelled with the exception of ice hockey where she claims she was the worst player. Liz talks about the pressure on top athletes and the many blessings when you are the worst player on a team.
Whodathunk!? She shares how the lessons of being the ‘worst hockey player’ translates into the way she coaches her son’s soccer team and runs her Pure Barre business.
Confidence runs through Liz’s veins. She had no doubt she was going to be successful running a business. She studied business in college, her parents were entrepreneurs and her husband is an entrepreneur.
Elizabeth discusses the entrepreneur’s get the job done mindset and how her upbringing and athletic nature plays into that.
Listen in to this inspiring business woman as she shares her views on competition, contribution, community and culture.
Meet Elizabeth Roberts
Vermont native, Elizabeth, has been living with her family in Massachusetts since 2008. Liz has a strong athletic background, having played sports her entire life, and her passion for health and wellness has only grown since childhood.
Elizabeth studied entrepreneurship and finance at Babson College, and played sports throughout college. For several years after college she pursued a career in finance, but her ultimate goal was to run her own business.
After the birth of her two children, she took her first Pure Barre class. She soon realized the impact Pure Barre could have on strengthening one’s body and overall wellness when she saw her body change post-childbirth, and she knew she wanted to bring Pure Barre to the community. Liz loves the burn and body-transforming results of the Pure Barre workout. She opened her first Pure Barre while pregnant with her third child and ‘tucked’ all the way through! After opening her first studio she grew from one location to 9 studios in under 5 years.
Elizabeth sits on the Pure Barre Presidents Council and Marketing Committee to work with the franchisor on the brand. Elizabeth and her husband, Frank, live in Easthampton MA with their three children, dog and cat.
Learn more about Elizabeth Roberts
Learn more about Pure Barre