Miss Fashion Week: A Franchising Model With a Non Profit Mission

Nothing makes Yinghua Vera Wang, who goes by “Vera,” happier than hearing a bunch of little girls running around her events saying, “I am enough!”

“I want to transform people’s lives in how we see beauty,” Wang said. “I owned a fashion manufacturing company and had a lot of success, but I wasn’t fulfilled. I have always struggled with body image. I always told myself I was fat and ugly even when I was a size 2 or 4. The fashion industry didn’t help. I knew I could create a platform to change the way we see beauty, and that is how Miss Fashion Week was born.”

Her “You Are Enough” campaign is a part of Miss Fashion Week which bridges modeling competitions with pageants. As a nonprofit, the purpose of the platform is to empower women by using fashion as their media and the runway as their platform to raise generations of strong daughters.

Read the full article here: https://issuu.com/thefranchisewoman/docs/tfwmarch2021pages/42