From First Employee to Franchise Owner: How Sofia Bongard Built a Business Around Freedom and Purpose

Entrepreneurship doesn’t always begin with a bold “yes.” Sometimes, it starts with a hesitant… no. In a recent episode of The Franchise Woman Podcast, Rebecca Monet and Tracy Kawa sat down with Sofia Bongard, franchise owner of BooXkeeping San Diego East, to unpack her journey from employee to business owner—and the mindset shifts that made[…]