Welcome Aboard Toastique

Welcome Aboard: Toastique Toastique is committed to growing their franchise system with right-fit franchisees. They recently engaged Zorakle Profiles in a research project to determine the DNA of their ideal franchisee. Zorakle’s SpotOn! Blueprint uses 7 statistically validated sciences to determine the attributes that separate high performing franchisees from low performers. Welcome Aboard Toastique. About:[…]

Kim Gubera Interview – PIRTEK USA

Kim Gubera is one of the very few female CEOs in the global hydraulics industry, but she has successfully led PIRTEK USA to the third fastest-growing franchise based on unit percentage. Kim has worked with two family-owned franchise companies. She was with U.S. Lawns for 16 years and PIRTEK USA now for over 6 years. In this interview she talks[…]

Welcome Aboard Wheel Change U

Welcome Aboard: Wheel Change U Wheel Change U is committed to growing their franchise system with right-fit franchisees. They recently engaged Zorakle Profiles in a research project to determine the DNA of their ideal franchisee. Zorakle’s SpotOn! Blueprint uses 7 statistically validated sciences to determine the attributes that separate high performing franchisees from low performers.[…]

Lauren Kruse Interview – Tint World Automotive

Lauren Kruse’s husband was a car enthusiast and fell in love with the Tint World Franchise.  He opened the Kennesaw, GA location in July 2021 and unexpectedly passed away in September 2021, leaving Lauren with a big decision. Should she close the store she drove by every day or attempt to take on the role[…]

Welcome Aboard Smith & Sons

Welcome Aboard: Smith & Sons Smith & Sons is committed to growing their franchise system with right-fit franchisees. They recently engaged Zorakle Profiles in a research project to determine the DNA of their ideal franchisee. Zorakle’s SpotOn! Blueprint uses 7 statistically validated sciences to determine the attributes that separate high performing franchisees from low performers.[…]

Dr. Lauran Star Interview – Inclusion & Diversity Psychologist

Dr. Lauran Star talks diversity, equity and inclusion and how they differ. In brief: We are 98% similar as a human race. Thus, Dr. Star says the only real diversity is diversity of thought and to encourage diversity of thought a company needs to focus on an inclusive culture. Bottom line, when you remove inclusion[…]

Welcome Aboard Nurse Next Door

Welcome Aboard: Nurse Next Door Nurse Next Door is committed to growing their franchise system with right-fit franchisees. They recently engaged Zorakle Profiles in a research project to determine the DNA of their ideal franchisee. Zorakle’s SpotOn! Blueprint uses 7 statistically validated sciences to determine the attributes that separate high performing franchisees from low performers.[…]

Shana Krisan Interview – Goldfish Swim School

Shana talks about how her love of Sociology and Communication has come together in her role as Chief Marketing Officer at Goldfish Swim School including how she builds team and together they execute on projects and goals. Without giving it away, part of the recipe for her success as a team builder includes Heart and[…]

Welcome Aboard Mobile Skips

Welcome Aboard: Mobile Skips Mobile Skips is committed to growing their franchise system with right-fit franchisees. They recently engaged Zorakle Profiles in a research project to determine the DNA of their ideal franchisee. Zorakle’s SpotOn! Blueprint uses 7 statistically validated sciences to determine the attributes that separate high performing franchisees from low performers. Welcome Aboard[…]

Carey Gille Interview – Franchise FastLane

Carey Gille, CEO and Co-founder of Franchise FastLane defines vision as ‘a clear and compelling picture of a preferred future’. To us it seemed a precise mathematical 1 + 1 equation to a successful future. One must have both: a clear mental picture of what we want along with the values, passion and emotion that[…]

Welcome Aboard KX Pilates

Welcome Aboard: KX Pilates KX Pilates is committed to growing their franchise system with right-fit franchisees. They recently engaged Zorakle Profiles in a research project to determine the DNA of their ideal franchisee. Zorakle’s SpotOn! Blueprint uses 7 statistically validated sciences to determine the attributes that separate high performing franchisees from low performers. Welcome Aboard[…]

Emmanuelle Hardy Interview – Neighborly

Emmanuelle Hardy has been in the franchise industry for over 20 years and held many roles over the years including being a multi-unit franchise owner and working on the franchisor side. ​ Originally from France, Emmanuelle came to the US as a student. After a few years in the work force and being let go from a High-Tech company she decided to venture[…]