Starting With Pac-Man, Pizza Hut’s New Marketing Seeks Pop Culture Connection

Now it’s Pizza Hut’s turn to get a little nostalgic love. Hochman is also now Pizza Hut’s interim president, in that role since December 2019, and he brought former KFC marketing director George Felix in as Pizza Hut’s marketing chief, tasked in part with inserting the brand into pop culture in a bid to rejuvenate sales.

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