Growing a franchise isn’t just about generating more leads—it’s about creating systems that consistently attract the right candidates, nurture them over time, and support franchisees long after the sale. In this recent Zorakle webinar, business systems strategist Brian Hardy joined Rebecca Monet to unpack what “scaling smart” really looks like for modern franchisors. The message[…]
One of the most overlooked yet crucial factors in franchisee selection is values alignment. A franchise is more than just a business model—it’s a community built on shared beliefs, priorities, and ways of operating. When a franchisee’s core values do not align with those of the franchisor, it can lead to frustration, disengagement, and ultimately,[…]
In the world of franchising, a strong and clearly defined brand culture is not just a competitive advantage—it forms the foundation of a cohesive and high-performing network. A franchise’s culture influences the behaviors, attitudes, and priorities of its franchisees and employees, directly shaping customer experiences and overall brand success. However, many franchisors struggle to articulate[…]
Repair, restore, renew is more than just a slogan. It represents the essence of who they are at New Creations USA. New Creations USA is a mobile restoration service located in Vancouver, Washington, and for our techs, every day is a fascinating journey. New Creations is a specialized restoration company capable or restoring nearly any surface and[…]
Owning a Zaxby’s is a little like joining a family without changing your last name. (If that sounds creepy, well, you have your relatives to blame.) Because to them, being part of the Zaxby’s family means having access to some of the best support in the foodservice business. They began as a family, building a[…]
Do you find it difficult to rely on others? You’re not alone. Even Laurie Spivack the CEO of Goodbye Graffiti USA struggles with being too independent and having to learn how to rely on others. In this SpotOn! Chat Laurie Spivack, talks with Rebecca Monet our Chief Scientist about how she deliberately builds team, consensus[…]
Ricki Wilkins, Senior Franchise Developer at Zee Sprout and Deka Lash has no regrets. She has a lived a fulfilling life. A life filled with contentment, joy and self-expression. Her only ‘if only’ is the desire to offer the same to others by encouraging them to join the Wolf Pack. Listen to Ricki Wilkins, describe[…]
She’s not all work, work, work. Ricki Wilkins, senior franchise developer for Zee Sprout and Deka Lash is one diverse lady. In this SpotOn! Chat Ricki shares with Rebecca Monet, of Zorakle Profiles her adventures antiquing and passion for politics.
Charisma is a difficult attribute to quantify; yet Ricki Wilkins embodies it. Ricki Wilkins, is the senior franchise developer for Zee Sprout and Deka Lash. In this SpotOn! Chat she talks with Rebecca Monet, CEO and Chief Scientist of Zorakle Profiles about her love of people and how it helps her as a franchise development[…]
What are the attributes of a Control Franchise Culture? How can you tell if a prospective franchisee will fit within a Control Franchise Culture? Are you as a franchisor, operating within a Control Culture? This short SpotOn! Basics training with Rebecca Monet, Chief Scientist of Zorakle Profiles, discusses the unique characteristics of a Control Culture[…]
Robert Bruski, CFO of Ctrl V opens up about his What If’s and If Only’s. We learn in this SpotOn! Chat with Rebecca Monet, Chief Scientist at Zorakle Profiles, that Robert Bruski has specific opinions on fate, destiny and how much control we have in creating our lives. Learn more about this interesting virtual reality[…]
Sidney Lee , Director of Franchise Sales at Launch Entertainment Centers Franchise and Business Consultant at The Franchise Workshop interviews our CEO and Chief Scientist Rebecca Monet on this episode of Franchat. Rebecca Monet shares how a divine intervention took her from a world traveling trainer and public speaker to inventor of the SpotOn! Match[…]