Can You Really Tell?

People can fool you. Everyone looks fabulous on a resume. Interviews, even face-to-face are not sufficient. Can you really tell if someone’s a good fit for your franchise system? Try an unbiased, scientific approach to franchisee recruitment and selection. Learn about Zorakle Profiles’ meta-analysis approach and why it’s the most predictive franchisee-franchisor matching tool on[…]

7 Signs You’re Bubble Wrapping Franchisees

Here are 7 signs that you might be bubble wrapping your franchisees. You sugar-coat bad news or dip it in Purell. You water down critique so as to avoid hurting someone’s feelings. You buffer reality because someone might get their panties in a twist. You worry a franchisee’s negative attitude will spread like the flu[…]

Life’s Fitful Fever

Recently one of our new franchisor clients asked me how to deal with a franchisee whom he believed suffered with cognitive dissonance. He wanted to know if there was a ‘test’ that could measure cognitive dissonance so he could avoid future recruitment mistakes. Cognitive dissonance refers to a situation involving conflicting attitudes, beliefs or behaviors.[…]

SpotOn! for Portuguese Speaking Clients.

Portuguese is the sixth most natively spoken language in the world with 260 million total speakers. Yes, Zoracle’s SpotOn! assessment comes in Portuguese. Get your free trial here: http://offers.zorakleprofiles.com/begin-your-zoracle-spot-on-trial

Bryan and Caleb Lewis of Press Waffle Co on Shark Tank

Press Waffle Co. on Shark Tank this Sunday

Go Bryan and Caleb Lewis – show them how it’s done on Shark Tank this Sunday at 9:00 PM CST on ABC. These young entrepreneurs understand operations and scaling. We look forward to seeing great things from Bryan Lewis, Caleb Lewis and the entire team at Press Waffle Co. Press Waffle Company recently completed their[…]

SpotOn! Chat – Stage One: Entrepreneurial Franchise System (Part 2)

Join Rebecca Monet and Bonnie Dillabough in another SpotOn! Chat. This chat focuses on Stage One of the Stages of Growth in franchising. Take our assessment: https://www.zoracle.net/assessment/welcome/demo

Scientific Approach to Selecting a Franchise

The move from employee to entrepreneur can be stressful on one’s entire family, and giving close consideration to the emotional impact franchise ownership will have, choosing the right franchise is essential to starting off on the right foot. This week on Franchising & You, Rebecca Monet, President and Chief Scientist of Zoracle Profiles discusses the introduction of[…]

SpotOn! Match Scientific Matches for Franchisors

Franchisors do you want better candidates from your franchise brokers? Prospective franchisees that look like your top performers? Then check out the SpotOn! Match. The SpotOn! Match allows franchise brokers to scientifically compare their prospects to your high performing franchisees. To participate you’ll need to complete a Top Performer Blueprint. Email Phil Mettra at: phil@zoracle.net. More[…]

SpotOn! Chat: Personality Tests (Part 2)

Join Rebecca Monet and Bonnie Dillabough in SpotOn! Chat, to discover what is different about the SpotOn! profile in comparison to a personality test.

Pillars of Franchising

Rebecca Monet of Zoracle Profiles, joins host Ray Pillar, Owner of Molly Maid Aurora-Naperville, and co-host Fred McMurray of Mediavine Marketing to discuss franchisee profiling and what creates a good franchisee-franchisor fit.   

SpotOn! Chat: Personality Tests (Part 1)

Join Rebecca Monet and Bonnie Dillabough in SpotOn! Chat to discover what is different about the SpotOn! profile in comparison to a personality test.