In our July 2025 Broker Webinar, Rebecca Monet provided a detailed, real-world walkthrough of the SpotOn! Profile—one of the most powerful tools in a broker’s toolkit. Using a live candidate example, Rebecca demonstrated how to interpret psychographic data to improve every stage of the discovery process. We explored: Brokers left with a clearer understanding of[…]
When you think about the moving industry, you might not expect to find a story that blends emotional intelligence, entrepreneurial grit, and a powerful mission of self-worth. But that’s exactly what Brooke Wilson brings to the table—and it’s why her episode on The Franchise Woman podcast is a must-listen. From Summer Job to $20M Business[…]
Welcome Aboard: BlueSage Longevity Labs BlueSage Longevity Labs emerged in 2024, founded by wellness innovators driven to redefine modern healthcare by blending aesthetics, advanced bioaesthetic technology, and holistic wellness services. The brand launched with a mission to revolutionize the med spa industry by offering personalized, science-backed treatments through a membership-based, clinical approach. From its inception,[…]
Welcome Aboard: The Car Key Store Founded in 2016 by automotive industry expert Michael Saldamarco, The Car Key Store was born from his deep knowledge in automotive repair, diagnostics, and programming. Recognizing the increasing technological complexity of modern vehicles, Michael and his wife Lauren established the company to deliver high-quality locksmith services tailored specifically to[…]
What happens when the fast pace of corporate life collides with personal anxiety, burnout, and the craving for purpose? If you’re JoJo Struebing, you leave the tech industry behind and build a wellness franchise that offers others what you desperately needed: healing, clarity, and calm. JoJo, the founder of Altered States Wellness, shared her compelling[…]
Are you ready to take your understanding of Zorakle Profiles to the next level? Whether you’re just getting started or you’ve been using the tools for years, our July Broker Webinar is designed to deepen your knowledge, enhance your skills, and help you serve your candidates more effectively. Join us on Thursday, July 10 for[…]
Welcome Aboard: Squeegee Squad Squeegee Squad traces its roots back to 1999, when brothers Jack and Joe Ruegsegger launched a modest operation under the name Jack & Joe’s Window Cleaning, Inc. While pursuing his business degree, Joe joined his brother Jack, and together they rapidly expanded their services across the Twin Cities metro area in[…]
Sometimes, leaving a stable career isn’t just a leap of faith—it’s a carefully calculated next step. That’s exactly what Sarah Ross did after 10 years in corporate accounting, when she chose to step away from spreadsheets and into entrepreneurship through a Fresh Coat Painters franchise in Austin, Texas. On a recent episode of The Franchise[…]
Fear is one of the most powerful—and underestimated—forces in the franchise development process. It’s the invisible wall that keeps qualified candidates stuck in indecision. It causes delays, ghosting, and last-minute cold feet. But what if fear wasn’t the enemy? What if it was a roadmap? In our June franchisor webinar, we explored how fear manifests[…]
Welcome Aboard: DuraFleet DuraFleet is a mobile fleet repair franchise founded by Patrick Gaven, a former Navy SEAL who transitioned into the corporate world before launching this venture. Despite lacking mechanical experience himself, Gaven recognized a gap in fleet maintenance services—specifically, businesses with vehicles on the road daily needed reliable, convenient service without the downtime[…]
This Father’s Day, The Franchise Woman podcast celebrates the power of legacy, love, and entrepreneurship with a story that embodies them all. In 2012, Daniel Golik, then a senior at the University of Florida, had a wild idea: nitrogen ice cream made fresh to order. Armed with a concept and a PowerPoint, he pitched it[…]
Welcome Aboard: Voda Cleaning & Restoration Voda Cleaning & Restoration traces its roots back to 2009, when Dragan and Arleen Krstic founded a modest carpet cleaning business just outside Washington, D.C. Driven by Dragan’s ambition as an immigrant from Serbia and Arleen’s partnership, they aimed to establish a trustworthy, high-quality cleaning service in their community.[…]