Life’s Fitful Fever

Recently one of our new franchisor clients asked me how to deal with a franchisee whom he believed suffered with cognitive dissonance. He wanted to know if there was a ‘test’ that could measure cognitive dissonance so he could avoid future recruitment mistakes. Cognitive dissonance refers to a situation involving conflicting attitudes, beliefs or behaviors.[…]

SpotOn! for Portuguese Speaking Clients.

Portuguese is the sixth most natively spoken language in the world with 260 million total speakers. Yes, Zoracle’s SpotOn! assessment comes in Portuguese. Get your free trial here: http://offers.zorakleprofiles.com/begin-your-zoracle-spot-on-trial

Veterans Franchise Education in Coronado, California

Veterans Franchise Business Education Workshop led by Gilbert Saguid, of Veterans Franchise Group was a great success today. Chris Hoffmann said about the event “What an honor to partner and promote a mission that is not only equipping high performing Veterans with the mentorship and direction, but also assessments and access to 500+ tailored solutions[…]

Phil Mettra at FranServe Conference

In an ever growing virtual world, it’s always great to connect face-to-face with our franchisor and franchise broker clients. Here’s Phil Mettra, Zoracle Profiles’ VP of Client Development strutting his stuff at FranServe’s 2019 Convention in Denver, Colorado.