The importance of culture in franchising.

It’s All About Culture!

Culture. We hear it everywhere. But other than “traditions, customs and throwing a plate against the wall when we’re done eating,” what does culture really mean in the context of a business setting? Let’s explore. What is Culture? Culture is defined in example 5.c. of Merriam-Webster as “The set of shared attitudes, values, goals, and[…]

Zoracle Profiles in Portuguese Now

SpotOn! Profile Available in Portuguese

SpotOn! Profile for franchisors, franchise brokers and for business coaches is now available in Portuguese. Welcome new clients in Brazil and Argentina. To learn more contact us directly at 760.207.2214.

Zoracle Profiles SpotOn! New, Franchise Marketing, Franchise Broker, What makes a good franchisee, franchisee recruitment

SpotOn! News: February 2017

Zoracle SpotOn! News: February 2017 Here’s your February SpotOn! News! Welcome new franchisor and franchise broker clients. See what’s happening at our local Franchise Business Network (FBN) Chapter. Read about Steve Olson’s upcoming Franchise Sales Certification and Coaching. Sign-up for No More Lookie-Lous Webinar Series.  

Franchise Sales Pro Greg Vojnovic, CDO of Arby’s, Franchise Marketing, Franchisee Recruitment, Franchisee Profiling

Earn Your Franchise Sales Certification

Franchise Sales Certification A recent study of top franchise sales executives revealed that two out of three franchise sales professionals fail. What is the solution? Time-tested best practices and today’s most effective techniques. Join Steve Olson in a collaborative online learning course and maximize your recruitment results. Based on Grow to Greatness, the #1 best-selling[…]

No More Lookie-Lous: The Science of Getting More Superstar Franchisees

The science of attracting high performing franchisees

No More Lookie-Lous: Session 1 This is the first session of the No More Lookie Lou Series. In this webinar we discuss the neurological make-up of the comfort zone and trait curiosity and lay the foundation for moving a prospective franchisee through the discovery and due diligence process of buying a franchise.

Franchisee Recruitment, Franchisee Sales, Franchisee Training, Franchisee Marketing

Customized Franchisee Training

Why customized training is so important “The most useful training is the training that is customized to the franchisee. One-size-fits-all only creates mediocrity,” according to Monet. She suggests taking a closer look at the franchisee, measuring areas where they are strong and exploiting the areas where they are weak to customize training in such a[…]

FRM Solutions, FranchiseHelp.com, Tim Gilboy, Jimmy Weeks, Stan Friedman, Franchise Marketing, Franchise Recruitment, Franchisee Profiling

SpotOn! News: January 2017

Zoracle SpotOn! News: January 2017 Click To Access: January SpotOn! News. Check out Revving UP Franchise Sales Webinar hosted by FRM Solutions, listen to sales and marketing pros Tim Gilboy and Jimmy Weeks. Read about top performer research completed on clients CarePatrol and NewHomePrograms.com. Welcome our new clients!

Rebecca Monet of Zoracle Profiles is awarded Trainer of the Award at FBA Conference

Trainer of the Year

Rebecca Monet Awarded Trainer of the Year Zoracle Profiles received two awards this year at the FBA Conference in Orlando, Florida. For the third year in a row Zoracle won the Vendor of the Year award and this year Rebecca Monet was also awarded Trainer of the Year. At Zoracle Profiles we take the job of[…]

Welcome Aboard New Clients: Corey Kammerdiener, Sirpa Kosonen, Trish Benedik.

Welcome. New Clients.

Welcome New Zoracle Profiles Clients! Zoracle Profiles welcomes new franchise broker clients. We wish Sirpa Kosonen, Cory & Milly Kammerdiener and Trish Benedik great success. Would you like to learn more about the SpotOn! Profile for franchise sales? Want a tool that will assist you in franchisee-franchisor matching? Try SpotOn! Profile FREE for 30-Days.

Zoracle SpotOn! News, SpotOn! Eclipse Report, Franchisee Selection, Franchise Marketing, Franchise Broker

SpotOn! News

What makes Wild Birds Unlimited so special … besides Paul Pickett? They are rated #1 in Retail for Franchisee Satisfaction by Franchise Business Review (FBR). Their pre-opening support covers business planning, site selection, lease negotiations, classroom and in-store training, store design and layout. Are you on our mailing list to receive webinar invites and monthly[…]

Kit Vinson of FranMan interviews Rebecca Monet of Zoracle Profiles. Franchisee Profiling, Franchise Marketing, Franchise Recruitment, franchise broker

Franchise Manual Podcast

FranMan Podcast with Kit Vinson and Rebecca Monet Franchise Manual Podcast, Episode #10  Kit Vinson of Franchise Manual Podcast interviews Rebecca Monet. Get a glimpse into the head, heart and personal history of the scientist behind the SpotOn! Profile. Learn the power of profiling franchisees for the purpose of fit and optimizing performance.

Trumpism and Franchisee Selection, Franchise Marketing, Franchisee Recruitment, Franchise Culture, Franchise Sales, Franchise Broker

#Trumpism & Zee Selection

Trumpism and Franchisee Selection This might sound strange, especially coming from a millennial, but, Donald Trump gave some great, advice that would have a ‘uge, and I mean ‘uge, impact on how franchisors select their franchisees. The outspoken businessman and Presidential candidate’s proposed method for vetting immigration candidates, prior to admitting them into the United[…]