Seizing the Opportunity

 

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Growing Pains: Seizing the Opportunity

All franchise systems go through five predictable stages of growth. Growing from one stage to another creates equally predictable changes, crises and challenges. For those that are alert to the signs of a franchise system’s stage of growth there is great opportunity. Opportunity that is – if you fit within that franchise system’s current stage of growth.  If not, you can expect lots of frustration and disappointment.

Note: This is an excerpt from Rebecca Monet’s Seizing the Opportunity article in FranchiseExpo.com.

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FranZoo In San Diego

San Diego’s Franchise Business Network (FBN) launched the infamous FranZoo this month. Teams squared off attacking marketing, events, shows and merchandising challenges. Winners were presented awards fitting such an event. Winners included MaryAnn O’Connell of FranWise, Cheri Carroll, Marcos Mouro of Amada Senior Care and other franchise professionals. Event was held at the Jack in[…]

Welcome BareBones WorkWear to the Zoracle Profiles Family.

Welcome: BareBones Workwear

BareBones WorkWear Joins Zoracle Profiles’ Family Zoracle Profiles welcomes Stu Nelson and his team at BareBones Workwear. This is a company that lives their values and the values permeate the BareBones Workwear culture. In fact, I’d like to share their DNA which comes straight from the website: What else is in our DNA? Integrity – Unity[…]

Values-Based Marketing webinar, franchisee recruitment, franchise development, Franchise sales, Franchisee Profiling, Franchise Broker

Webinar: Splatter Dots

Join us March 24 at 10 PST to discuss : Values & Splatter Dots You already know that values influence behavior. In fact, values are behind every decision your prospective franchisee will make – including which business they will buy. Makes sense then to know your prospect’s values. But did you know a missing value[…]

Rebecca Monet joins Bonnie Dillabough on SpotOn! Chat to discuss the Stages of Growth of a Franchise System

Plug and Play Franchise System

SpotOn! Chat: The Plug and Play Franchise   SpotOn! Chat with Rebecca Monet, Chief Scientist of Zoracle Profiles and Bonnie Dillabough discussing Stage 3 Plug and Play Franchise Companies and their attributes, crises and means of ongoing growth. Rebecca also discusses the use of franchisee profiling tools for franchisee recruitment and franchisee selection.

Communication: The 4th C

In our article, The 3 C’s of Franchisee Selection we discussed franchisee Compatibility, Competencies and Capacity. Today, I’d like to introduce you to the 4th C: Communication.

There are three primary aspects of effective communication including: Values, Communication Style, and Meta Programs. […]

Welcome: Wild Birds Unlimited

Zoracle Profiles’ newest client Wild Birds Unlimited completes top performer research. What makes Wild Birds Unlimited so special … besides Paul Pickett? They are rated #1 in Retail for Franchisee Satisfaction by Franchise Business Review (FBR). Their pre-opening support covers business planning, site selection, lease negotiations, classroom and in-store training, store design and layout. Their on-going support includes marketing, merchandising and[…]

FBA San Diego: Jan 26

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Thank you to everyone who came to the 1st Quarter 2016 San Diego Franchise Business Network event. A special thank you to Dan Martin of IFX for hosting the location and sharing his expertise with the group.

Our 2nd quarter meeting will hosted by Jack in the Box in April.

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Driving Franchise Sales

This is the second of two webinars on the mental filters prospective franchisees use to process information, come to conclusions, and take action. In this webinar, you’ll learn why some of your prospects require many options while others become easily overwhelmed when offered more than 2 choices.

SpotOn! Basics, Franchisee Profiling Tools, franchise development

SpotOn! Profile Basics Lesson 4

Zoracle’s SpotOn! Profile Basics: Work Style 4th of 7 SpotOn! Profile Basics Webinars. In this session we learn about the 4 Work Styles and how they effect how one spends their time inside a business. Zoracle’s SpotOn! Profile provides insight for franchise brokers and franchisors into the hearts and minds of their prospective franchisees.

Office Pride Commercial Cleaning completed Zoracle Profiles' Top Performer Blueprint on current franchisees.

Office Pride Completes Top Performer Research

Office Pride Completes Top Performer Blueprint Office Pride recently completed their Top Performer Blueprint Research. Going forward Office Pride will use the Eclipse Comparison Report which categorically compares prospective franchisees to Office Pride’s top performers. A Bit About Office Pride Office Pride Commercial Cleaning Services, business has been built on a reputation for quality. Office[…]

FBN San Diego: Jan 26

Save the Date: 1st Quarter 2016 FBN Join your fellow franchise executives Tuesday, January 26th from 5:30-7:30 for food, drinks and discussion. Topic: Milestones & Mindsets: 5 Ways to Get Franchisees to Actually Follow Your System and Yell at You Less Presented by Dan Martin of IFX Online. You are welcome to invite other franchise[…]