One of the most overlooked factors in franchisee selection is ensuring candidates align with the franchisor’s current stage of growth. The skills, mindset, and expectations required to thrive in an emerging system differ vastly from those needed in an established, mature brand. Many franchisors mistakenly assume that a strong franchisee is universally strong, regardless of[…]
The process a franchisor goes through to grow is fascinating … and predictable. This past week Rebecca Monet, founder and chief scientist of Zorakle Profiles shared the Stages of Growth with hundreds of CarePatrol franchisees, care consultants/advisors and employees. The Stages of Growth, along with the predictable crises along the way is applicable to all[…]
SpotOn! Chat: The Hybrid Franchise System SpotOn! Chat with Rebecca Monet of Zoracle Profiles and Bonnie Dillabough discussing Stage 5 Hybrid Franchise Companies and their attributes, crises and means of ongoing growth. Zoracle’s science-based franchisee profiling tool helps franchisors make informed franchise marketing, franchise recruitment and franchisee selection decisions.
Screw Henry Ford! We are no longer in the industrial age. Who wants to be yet another cog in the wheel?
Henry, as you know, popularized the assembly line and mass production idea. Sure, he put a lot of cars on the road and in turn got rich.
But this is the 21st century. It’s time to think plug n’ play instead of cookie cutter.
I’m not anti-assembly line but I am anti-minion, especially in business ownership. Isn’t that why you want to go into business to start with – to have more control, to have an opinion, to be unique and to express yourself?!
This is an excerpt of Rebecca Monet’s most recent article on Franchise Expo discussing the difference between a plug and play franchise and cookie cutter franchise.
SpotOn! Chat: The Empire Franchise System Rebecca Monet joins Bonnie Dillabough on the 4th of 5 podcasts on the Stages of Growth of a Franchise System. Here they discuss Stage 4: The Empire Franchise System along with the attributes, challenges and benefits of a prospective franchisee selecting a Stage 4 franchise system.
SpotOn! Chat: The Plug and Play Franchise SpotOn! Chat with Rebecca Monet, Chief Scientist of Zoracle Profiles and Bonnie Dillabough discussing Stage 3 Plug and Play Franchise Companies and their attributes, crises and means of ongoing growth. Rebecca also discusses the use of franchisee profiling tools for franchisee recruitment and franchisee selection.
SpotOn! Chat: The Partnership Franchise System SpotOn! Chat with Rebecca Monet, Chief Scientist of Zoracle Profiles and Bonnie Dillabough discussing Stage 2 Partnership Franchise Companies and their attributes, crises and means of ongoing growth.
Zoracle SpotOn! Profile Basics: Stages of Growth The 2nd of 7 webinars in the SpotOn! Profile Basics training series. The SpotOn! Profile helps franchise brokers and franchise companies determine if a prospective franchisee is a good fit. This training addresses the Stages of Growth of a franchise system. Reach out if you have question to:[…]
Start-up to Supersized: Navigating Franchise Growth Join us July 16th @ 11:00 Pacific. To learn about the predictable stages of growth of a franchise company and how to navigate the challenges and opportunities within each stage of growth. https://attendee.gotowebinar.com/register/6515618312783030529
Would you be willing to participate in a science project if you knew it would benefit franchising? We are in hopes of dissecting correlations between psychometric markers and franchisee satisfaction and performance. […]
Top 12 Traits of Top Performing Multi-Unit Franchisees Franchise Business Review’s Multi-Unit Guide provided at Franchise Update Media’s Multi-unit Conference highlights the Top 12 Traits of high performing multi-unit franchisees as researched by Zoracle Profiles.