5 Steps to Better Zees

Zoracle Profiles and Franchise Brokers Association partner to determine the attributes that create franchisee success in various franchise systems. To participate in research is free. Franchise companies have the option to be included in the SpotOn! Match system to be launched 2Q2016. Listen to Chris Wall, Creative Director of FBA and Rebecca Monet, chief scientist[…]

Carrot or the Stick?

By now you have seen the new NLP Meta Programs on the SpotOn! Profiles. All Zoracle subscribers whether franchisor or franchise broker receive the results of 5 Meta Programs on their prospective franchisees’ SpotOn! Profile results. This Carrot or the Stick webinar discusses […]

Meta Programs are LIVE!

Zoracle Profiles launched the new Meta Program assessment module today. Meta Programs are the mental strategies prospective franchisees use to filter information, make decisions and take action. All franchise broker and franchisor accounts will receive results of their candidate’s 5 meta programs.

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Are You Losing Franchise Deals ?

Steve Olson, author of Grow to Greatness: How to build a world-class franchise system faster, franchisings #1 best selling book has done it again. Read his article Are you Losing Franchise Deals in October 2015 Franchising World where he highlight’s Zoracle Profiles’ research on 40 top performing franchise sales professionals.  

SpotOn! Basics, Franchisee Profiling Tools, franchise development

SpotOn! Profile Basics: Lesson 3

Zoracle’s SpotOn! Profile Basics: Cultural Fit This is the 3rd of 7 videos in the SpotOn! Profile Basics Series. The SpotOn! Profile helps franchise brokers and franchise companies determine if a prospective franchisee is a good fit. This training addresses the cultural fit of prospective franchisees. Reach out if you have question: info@zoracle.net

Rebecca Monet joins Bonnie Dillabough on SpotOn! Chat to discuss the Stages of Growth of a Franchise System

Entrepreneurial Franchise

SpotOn! Chat: Entrepreneurial Franchise System SpotOn! Chat with Rebecca Monet, Chief Scientist of Zoracle Profiles and Bonnie Dillabough discuss Stage 1 Entrepreneurial Franchise Systems and their attributes, crises and means of ongoing growth.

Debunking Franchise Sales Myths

I’ve been in sales most of my professional life. I think, sales people as well as the rest of the population, have some pretty solid stereotypes about who we are and how we operate. Steve Olson of Olson & Associates along with Rebecca Monet of Zoracle Profiles recently teamed up to conduct research on some[…]

Franchisee Satisfaction, Franchisee Validation, Franchisee Recruitment, Franchisee Performance, Franchisee Selection, Franchisee Profiling

Zee Performance Research

Franchisee Performance and Satisfaction Research Big thank you to Michelle Rowan and Eric Stites for co-presenting the research findings done by both Zoracle Profiles and Franchise Business Review with Rebecca Monet today! If you would like to include your franchise system in this year’s annual Top Performing Franchisee Research project contact us at: info@zoracle.net.

Values-Based Culture, Zoracle Profiles, Franchisee Recruitment, Franchise Marketing, Franchise Development

4 Values a Franchise System Must Know

4 Values Sets a Franchise System Must Know

Values. It’s a word we all hear, but more than likely most of us have never given the concept enough credit for the impact values have on our lives. Our values, quite frankly, define us. They govern a person’s desires and how they are expressed. They are what motivate us and shape our behaviors. Values effect all decision in things as simple as the brand of shampoo we buy to more complex decisions like which company we chose to work for or buy.

Values aren’t limited to people. Companies have values too; in fact values form the basis of company culture. That is why Zoracle’s SpotOn! profile assesses both the values of a franchisee and franchise system. I made a brief argument last week in the article: The 3C’s and How to Use Them in Franchisee Selection about values, but now we’re going to really break it down.

Four Categories of Values: Achievers, Belongers, Emulators and Societals.

ACHIEVER

The Achiever, much like the name suggests are driven by success. They have a strong desire to dominate and grow. They are well respected among their colleagues, but can be perceived as intimidating. The Achiever values structure and predictability prefer unique high quality products and services. Achievers prefer working with skilled employees or partners delegating and empowering them to get the job done. Achievers are often in positions of power, and once they reach the top, that isn’t enough – they must remain there and be the best. Additionally, Achievers have long term visions, making them great leaders – they can see the end result, and are willing to wait to on ROI, business to them is a complex game of strategy for them. […]

Webinar: Zoracle and FBR

​Join Zoracle Profiles and Franchise Business Review on August 20th at 11:00 AM PST for our webinar: The Relationship Between Franchisee Satisfaction​ and Franchisor Growth. Save your seat: https://attendee.gotowebinar.com/register/5258438916986508033 […]

3 C's of Franchisee Selection

3 C’s in Franchisee Selection

The goal of any business is to grow and be profitable. Franchising previously had a reputation that a unit would be awarded to anyone with enough money to open the doors. Fortunately, franchising is taking a new approach to awarding franchise units, one that Rebecca Monet, a behavioral scientist has been spearheading for over 20[…]