SpotOn! Match: Scientific Zee-to-Zor matching

SpotOn! Match has been used in Australia, Turkey, Italy, Ireland, France, United Kingdom, Brazil and Portugal and will be available in the USA and Canada early 2019. Pre-register now: http://offers.zorakleprofiles.com/spot-on-match The SpotOn! Match will categorically compare your prospective franchisee to the high performing franchisees within franchise systems that Zoracle Profiles has completed a Top Performer[…]

FBA 2018 Convention

Franchise Brokers Association convention is a great opportunity for franchisors and franchise brokers to mingle, learn and play. Nothing beats face to face interaction when building relationships especially in a tandem sales environment. Together FBA brokers and franchise development professionals walk prospective franchisees through their due diligence to purchase a right-fit franchise.

Zoracle Profiles in Portuguese Now

SpotOn! Profile Available in Portuguese

SpotOn! Profile for franchisors, franchise brokers and for business coaches is now available in Portuguese. Welcome new clients in Brazil and Argentina. To learn more contact us directly at 760.207.2214.

Zoracle Profiles SpotOn! New, Franchise Marketing, Franchise Broker, What makes a good franchisee, franchisee recruitment

SpotOn! News: February 2017

Zoracle SpotOn! News: February 2017 Here’s your February SpotOn! News! Welcome new franchisor and franchise broker clients. See what’s happening at our local Franchise Business Network (FBN) Chapter. Read about Steve Olson’s upcoming Franchise Sales Certification and Coaching. Sign-up for No More Lookie-Lous Webinar Series.  

Franchise Sales Pro Greg Vojnovic, CDO of Arby’s, Franchise Marketing, Franchisee Recruitment, Franchisee Profiling

Earn Your Franchise Sales Certification

Franchise Sales Certification A recent study of top franchise sales executives revealed that two out of three franchise sales professionals fail. What is the solution? Time-tested best practices and today’s most effective techniques. Join Steve Olson in a collaborative online learning course and maximize your recruitment results. Based on Grow to Greatness, the #1 best-selling[…]

Welcome Aboard New Clients: Corey Kammerdiener, Sirpa Kosonen, Trish Benedik.

Welcome. New Clients.

Welcome New Zoracle Profiles Clients! Zoracle Profiles welcomes new franchise broker clients. We wish Sirpa Kosonen, Cory & Milly Kammerdiener and Trish Benedik great success. Would you like to learn more about the SpotOn! Profile for franchise sales? Want a tool that will assist you in franchisee-franchisor matching? Try SpotOn! Profile FREE for 30-Days.

Keith Gerson, FranConnect, Steve Olson, Olson and Associates, Red Boswell, Expense Reduction Analysts, Gary Gardner, Franchise Update Media

Leaders & Legends in the Franchise World

Red Boswell (ERA), Gary Gardner (Franchise Update Media), Steve Olson (Olson & Associates) and Keith Gerson (FranConnect) took a moment to pose for the camera during the awards dinner at Maggiano’s in Buckhead, GA. Another great Franchise Leadership and Development Conference.

Rebecca Monet joins Bonnie Dillabough on SpotOn! Chat to discuss the Stages of Growth of a Franchise System

Hybrid Franchise System

SpotOn! Chat: The Hybrid Franchise System   SpotOn! Chat with Rebecca Monet of Zoracle Profiles and Bonnie Dillabough discussing Stage 5 Hybrid Franchise Companies and their attributes, crises and means of ongoing growth. Zoracle’s science-based franchisee profiling tool helps franchisors make informed franchise marketing, franchise recruitment and franchisee selection decisions.

Steve Olson of Olson & Associates interviews 10 of the top franchisee recruiters. The final lesson: Stop Selling. Start Bonding.

Don’t Sell. Bond.

Don’t Sell. Bond. by Steve Olson

Times have changed. 

When looking at the past in our rear view mirror, we can see that franchise recruiters could more easily capture a prospect’s attention, build camaraderie, and foster a personable connection with prospective buyers. Our sales prescription called for a dose of likeability, stir in some engaging conversations, and present a nice, pleasant personality. This approach could make the difference when leading a financially qualified buyer from their initial conversation to their program and FDD reviews, franchisee validation, discovery day, and closing event. Read full article It’s Closing Time in Franchise Update Magazine July issue. […]

Rebecca Monet's The Empire Franchise article in FranchiseExpo.com, Stages of Growth, Franchise Marketing, Franchise Broker, Franchisee Profiling

The Empire Rules

Franchise Size Does Matter

I know you’ve likely heard otherwise, but trust me size does matter. If some politically correct Ms. Know It All franchise broker has told you otherwise she’s pulling your chain. Sure, there are a few David and Goliath stories out there in franchising, and like most Americans I like to root for the underdog. But bottom-line, it’s tough to go up against a behemoth franchise brand. Besides, David had God (a pretty big dude) on his side providing a serious competitive advantage.

This is an excerpt from Rebecca Monet’s most recent article The Empire Rules Unchallenged in Franchise Expo’s online resource center for prospective franchisees where she discusses the pros and cons of Stage 4 Empire franchise systems.

If you’re curious about your franchise system’s stage of growth, or what impact your stage of growth has on your franchisee recruitment we would be happy to discuss.

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Silver Sponsor: Franchise Leadership & Development Conference

Zoracle Profiles is excited to announce that we are a Silver Sponsor at this year’s 2016 Franchise Leadership & Development Conference in Buckhead, GA Join us September 28-30. We look forward to seeing everyone there. Stop by table F-7 and say hello or if you’d like to schedule a time to meet reach out to[…]

Top Traits of the Best Franchisee Recruiters

1851 Magazine picks up Joe Mathews’ article Who Makes a Great Franchisee Recruiter. Joe’s article highlights the Top 8 Traits of Franchise Sales Pros research Zoracle Profiles completed in 2015 on 41 top performing franchisee recruiters. Reach out to Aubree Coderre directly at aubree@zoracle.net if you would like the full report. Read more here.