Franchisors do you want better candidates from your franchise brokers? Prospective franchisees that look like your top performers? Then check out the SpotOn! Match. The SpotOn! Match allows franchise brokers to scientifically compare their prospects to your high performing franchisees. To participate you’ll need to complete a Top Performer Blueprint. Email Phil Mettra at: phil@zoracle.net. More[…]
Do you have prospective franchisees who prefer to take Zoracle Profile’s SpotOn! Assessment in Spanish? We can do that. Reach out to Phil Mettra at phil@zoracle.net and he can get you setup.
Why customized training is so important “The most useful training is the training that is customized to the franchisee. One-size-fits-all only creates mediocrity,” according to Monet. She suggests taking a closer look at the franchisee, measuring areas where they are strong and exploiting the areas where they are weak to customize training in such a[…]
The Donkey and the Grasshoppers, revised and retold by Rebecca Monet
A Donkey having heard some Grasshoppers chirping and singing was highly enchanted. Desiring to possess the same charms of melody, he asked, “Grasshoppers what is it that makes you sing so beautifully? Is there a special food that you eat?” “Yes,” replied the Grasshoppers, “we will tell you a secret. We drink only the dew found on flowers and leaves.” The Donkey was so eager to have a beautiful voice that he ate and drank only dew, and in a short time died of hunger.
Lesson #1: Where one may prosper, another may starve
It’s natural to envy another’s success or talent. In fact, envy has played an important role in human’s quest for resources and survival for centuries. Envy motivates us to strive to take what another person possess, achieve it for ourselves, or better it. […]
Rebecca Monet Elect to FBA Advisory Board Rebecca Monet, president and chief scientist at Zoracle Profiles, was elected as a member of The Franchise Brokers Association (FBA) advisory board. She will build the foundation to execute the vision of the FBA, which is focused on four main pillars: technology, support, scalability and transparency. Read more[…]
Red Boswell (ERA), Gary Gardner (Franchise Update Media), Steve Olson (Olson & Associates) and Keith Gerson (FranConnect) took a moment to pose for the camera during the awards dinner at Maggiano’s in Buckhead, GA. Another great Franchise Leadership and Development Conference.
There was once a franchise company, a very big ship with many years of significant history behind it. Thousands of franchisees were spread across all continents with the potential to make a major impact. But in past few years a deep rift had developed between franchisees on the frontline and the support services at headquarters, creating relational tension and operational sluggishness. The organization had many silos, and both senior executives and franchisees worked in isolation from one another. In some areas there were pockets of collaboration and entrepreneurial dynamism. In too many, however, there was fear, conflict and stagnation. These realities pose tremendous challenges to any Stage 4 Empire franchise causing one to ask: can a culture be transformed? Can a big ship be turned?
This is an excerpt from Rebecca Monet’s September article Can a Big Ship be Turned? found in the resource center on FranchiseExpo.com. […]
1851 Magazine picks up Joe Mathews’ article Who Makes a Great Franchisee Recruiter. Joe’s article highlights the Top 8 Traits of Franchise Sales Pros research Zoracle Profiles completed in 2015 on 41 top performing franchisee recruiters. Reach out to Aubree Coderre directly at aubree@zoracle.net if you would like the full report. Read more here.
Screw Henry Ford! We are no longer in the industrial age. Who wants to be yet another cog in the wheel?
Henry, as you know, popularized the assembly line and mass production idea. Sure, he put a lot of cars on the road and in turn got rich.
But this is the 21st century. It’s time to think plug n’ play instead of cookie cutter.
I’m not anti-assembly line but I am anti-minion, especially in business ownership. Isn’t that why you want to go into business to start with – to have more control, to have an opinion, to be unique and to express yourself?!
This is an excerpt of Rebecca Monet’s most recent article on Franchise Expo discussing the difference between a plug and play franchise and cookie cutter franchise.
Get Em’ to Take the SpotOn! Profile Webinar! When: Thursday, July 28 Time: 11:00 PDT A common question our clients ask is: how do you get prospects to take the assessment? We decided to turn to our franchisor and franchise broker clients and ask them to share their best practices and success stories. Participating panelists:[…]
Rebecca Monet’s recent contribution to FranchiseExpo.com focuses on the compatibility of franchisees and franchisors, specifically targeting the benefits and challenges of a Stage 2 Partnership Franchise system. Read more here.
SpotOn! Chat: The Empire Franchise System Rebecca Monet joins Bonnie Dillabough on the 4th of 5 podcasts on the Stages of Growth of a Franchise System. Here they discuss Stage 4: The Empire Franchise System along with the attributes, challenges and benefits of a prospective franchisee selecting a Stage 4 franchise system.