Tag: franchise selection

Stages of Growth in Franchising: Fit Matters

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aligned

Call it alignment. Call it fit. Call it what you want.

Bottom-line you wouldn’t buy a pair of $80 shoes if they pinched your toes, caused blisters on your heels are made you walk like a pregnant penguin in stilettos would you?  Then why spend $80,000 on a business that will rub you the wrong way?

Now that we got that out of the way, let’s look more closely at the Stages of Growth in franchising so you can find a business that’s a perfect Cinderella glass slipper fit.  I’ll address each stage in separate articles.

Note: This is an excerpt from Rebecca Monet’s article Stages of Growth in Franchising in Franchise Expo’s Online resource center. This month Rebecca Monet discusses the characteristic that make-up a Stage 1: Entrepreneurial Franchise System, as well as the challenges and benefits to prospective franchisees.

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Values-Based Marketing webinar, franchisee recruitment, franchise development, Franchise sales, Franchisee Profiling, Franchise Broker

SpotOn! Marketing

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Successful marketing is a cross between the science of motivation and the art of attraction. In this webinar you will learn how to attract more of your ideal franchisee. Franchisees that are a good fit and have the the greatest likelihood of high performance. When: Thursday, April 21th @ 10:00am PST Where: https://attendee.gotowebinar.com/register/1925514614231343873

Too Many Leads

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Article by: Aubree Coderre Let’s face it. Lead generation is a hot topic. How do people get leads and how do they get MORE leads?  Many conversations at the IFA Annual Convention touched on the topic. From our stand point, at Zoracle Profiles MORE leads is never the answer, rather how to get RIGHT FIT[…]

Carrot or the Stick?

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By now you have seen the new NLP Meta Programs on the SpotOn! Profiles. All Zoracle subscribers whether franchisor or franchise broker receive the results of 5 Meta Programs on their prospective franchisees’ SpotOn! Profile results. This Carrot or the Stick webinar discusses […]

SpotOn! Basics, Franchisee Profiling Tools, franchise development

SpotOn! Profile Basics: Lesson 3

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Zoracle’s SpotOn! Profile Basics: Cultural Fit This is the 3rd of 7 videos in the SpotOn! Profile Basics Series. The SpotOn! Profile helps franchise brokers and franchise companies determine if a prospective franchisee is a good fit. This training addresses the cultural fit of prospective franchisees. Reach out if you have question: info@zoracle.net

Debunking Franchise Sales Myths

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I’ve been in sales most of my professional life. I think, sales people as well as the rest of the population, have some pretty solid stereotypes about who we are and how we operate. Steve Olson of Olson & Associates along with Rebecca Monet of Zoracle Profiles recently teamed up to conduct research on some[…]

Webinar: Zoracle and FBR

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​Join Zoracle Profiles and Franchise Business Review on August 20th at 11:00 AM PST for our webinar: The Relationship Between Franchisee Satisfaction​ and Franchisor Growth. Save your seat: https://attendee.gotowebinar.com/register/5258438916986508033 […]

Eric Stites of Franchise Business Review (FBR) joins Rebecca Monet in this Start-up to Supersized webinar of franchise growth patterns.

Webinar: Stages of Growth

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Start-up to Supersized: Navigating Franchise Growth Webinar Recognizing the crises and opportunities within each stage of growth is an important part of franchise development. Take a listen and let us know what you think!

Franchise Business Review partners with Zoracle Profiles in annual franchisee performance research.

Franchisee Performance

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Annual Franchisee Performance Research

Would you be willing to participate in a science project if you knew it would benefit franchising? We are in hopes of dissecting correlations between psychometric markers and franchisee satisfaction and performance. […]

Franchise Business Review’s Multi-Unit Guide provided at FUM’s Multi-unit Conference highlights the Top 12 Traits of high performing franchisees as researched by Zoracle Profiles.

The Top 12 Traits of Top Performing Multi-Unit Franchisees

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Top 12 Traits of Top Performing Multi-Unit Franchisees Franchise Business Review’s Multi-Unit Guide provided at Franchise Update Media’s Multi-unit Conference highlights the Top 12 Traits of high performing multi-unit franchisees as researched by Zoracle Profiles.